The sock, blog and brand built for the on-the-go individual

Custom Socks, Marketing - November 23, 2019

Applying our Learnings to Make 2019 the Best Year Yet

As you may or may not know, Neon Bandits is a “side-hustle” for Sammy and I. And while we have been around for over 4 years, the focus of our past two years has been around developing a strong wholesale program around custom socks. Looking back at last winter, Sammy and I were worried about replicating what we had accomplished in 2018 in the year ahead. We were both transitioning to new full-time jobs, and had more than doubled our sock business from 2017 to 2018. The challenge was going to be real, and we knew we were going to...

The Custom Sock Process

In this post, we take you through why we start planning our custom sock holiday orders in the summer and why they are worth the time that they take to develop.

Heartbreak Hill Running x Neon Bandits (Marathon Edition)

When it came to Boston '18, we didn't stop with Team with a Vision. As we mentioned a few months back, we partnered with with the team over at the Heartbreak Hill Running Company to develop a performance running sock. Given that the Boston Marathon is the biggest running event here in Boston, we worked with them to develop four exclusive Heartbreak Hill x Neon Bandits designs exclusive to HHRC for the race; they launched a couple of weeks back and are only available at their three retail locations and online. The four designs that we launched with them are were designed to celebrate...

The Home Court Advantage

Boston. The city that we grew up in, and have called home our entire lives. The city is a special place for us and one that fits (and helped form) the Neon Bandits lifestyle. As a young business, we’ve had our fair share of trying to figure out just who we wanted to be. We made some mistakes (as everyone does) that first year, and tried to be everything to everyone. While we were able to get points of distribution and develop great partnerships all across the country, we have spent the past few months getting back to the basics...

Boston Children's Hospital, meet Neon Bandits

For the past few months, we've been working along side the Partnership Team at Boston Children's Hospital to develop and design a custom sock for the Corporate Cup Challenge. The event is a field-day competition among some of the largest businesses in the city of Boston designed to raise money for the Boston Children's Hospital. We can't totally say that our custom tubes lead the victor to the podium, but we can say that we were honored to partner and support this one-of-a-kind Boston-based institution. These limited edition custom socks won't be available online and are only available through the Boston Children's Hospital...

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Custom Socks RSS

Applying our Learnings to Make 2019 the Best Year Yet

The Custom Sock Process

Heartbreak Hill Running x Neon Bandits (Marathon Edition)

The Home Court Advantage

Boston Children's Hospital, meet Neon Bandits

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