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#grabapair, Behind the Scenes, Boston, Marketing, Neon Bandits, Socks, Startup, Thinking -

We’ve told you a bit about us (a killer brother-sister duo), and gave you the thoughts behind #GrabAPair and most recently, took you behind the scenes as we made our “sizzler” video. So now it only seems fair to take you into the thinking of our name, Neon Bandits. To be fair, we’ve actually owned the name for quite some time. The name resonated with Dan a couple years back now and he went ahead and made it official. (A la Beyonce, “if you like it then you better put a ring on it”.) And after our eureka moment, when...

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